We all know one of the most powerful ways to build your business in any market is to have superior product because having a great product will get you word of mouth referrals, and there is nothing more powerful than that. Case in point, recently I did a beautiful Diamond bracelet for a client in Ann Arbor. The limo company that I coordinated the event with was so impressed by the fine craftsmanship of the bracelet that he referred me to his other office in West Bloomfield and told me that’s where I ought to be finding clients because that’s where the money is at.
And he is right. He told me his limousine office in Bloomfield Hills books about 1.5 times more in wedding bookings because its just different demographics there. And I have drove past Bloomfield Hills and I must say there are some big houses of there.
He does a lot of bookings so he talked about a referral program where if I pay him a certain commission amount he will refer me wedding clients, which I’m totally cool with, yes I am totally down for more business. Especially in the personal jeweler business, sometimes the clients are hard to come by and the ticket item is big where there is enough margins to spare him his commission. Also I could use more work and wedding clients are great. They are a pleasure to work with and I love being part of special memories, this goes with Anniversaries, birthday gifts, mothers day to fathers day. A jewelry present will signify much on any occasion.
When you order through a customer jeweler and I load up your jewelry with many diamonds you will impress anybody you gift it to and it will create a special memory that day that I can almost guarantee you.
See not too many things in life express value in physical reality as concrete as diamonds, they are the icons of success and wealth, at the end of the day it is just a really shiny rock, but because there is so much cultural anchor attached to it, it becomes something much much more than just solidified carbon rock. It becomes an emotional anchor that moves people… emotionally.
It is a communication tool as much as a shiny rock that costs a lot of money. You will be able to communicate to your significant other just how much you love and care for them, and this is the emotional anchor that brings tears to the iris.
Through my ears of creating beautiful diamond jewelries I have seen many tears in the clients eyes, which also almost brings me to tears. There is something powerful about a diamond that is encased in black velvet, when it shines it is like the light of hope and love emanating back at you. You are seeing one of nature’s most beautiful creations gifted by a friend or lover that cares very much about you. In that instant, you feel your self worth, value, love and connection all at the same time.
Strangers can become lovers, and lovers can ascend in that moment into union.
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They say diamonds are forever, well I would like to add on that its the memory that becomes embedded into our subconscious that becomes forever. It’s the strong emotions you feel around this stone that’s priceless and eternity. It is the momentary connection you feel with your significant other that gives you glimpse into eternity.
That love you can access anytime but it is difficult with all of the bombardment of distractions you feel in this world. I am passionate about true love and love is what I am here for. And love is where I will be returning. And this is why I chose this profession to become a Jeweler. Not to become one of those hip-hop jewelers that use this stone to signify power and status, which is great to. But my work is about symbolizing true love in this stone and capturing those timeless moments.
& If I can bridge that precious love from one person to another in that instant when they gift my custom made Diamond jewelery, I have done my job.
This is why I would like to get more wedding clients and referrals for anniversary or valentines. My diamonds and craftsmanship is world class, you will definitely not regret choosing me as your custom jeweler in Michigan.
If you need custom diamond jewellery in Michigan,
Contact me at: CustomsbyDesigns10@gmail.com